Thames and Hudson Ltd Thames and Hudson Ltd: Free Hand New Typography Sketchbooks
Description
Steven Heller, the world’s foremost graphic-design commentator, and Lita Talarico, design educator, open up designers’ personal sketchbooks to provide an intimate look at the creative processes behind typefaces, word-images and logos. Arranged alphabetically by name, the world’s most exciting designers and typographers, including Philippe Apeloig, Ed Benguiat, Hoefler Type Foundry, Henrik Kubel, Toshi Omagari and Francesco Zorzi, present a staggering range of unique and exciting ways to communicate through letters and words. Sketchbook pages reveal the designers’ creative processes across diverse briefs, concepts, languages and alphabets, from Roman to Cyrillic to Arabic. Aimed at all those who engage creatively with type, whether by hand or on screen, this rich compendium of typographic ideas stresses the importance of typographic thinking at a time when reading habits are evolving, while celebrating the varied and innovative ways that designers practise this time-honoured craft. Features: Provides an intimate insight into the working practices and design thinking of the world’s most exciting illustrators and typographers, from established names to cutting-edge talents. Includes work by Philippe Apeloig, Ed Benguiat, Hoefler Type Foundry, Henrik Kubel, Toshi Omagari and Francesco Zorzi. Over 600 sketchbook extracts are represented, including rough sketches, precision drawings and computer-generated artwork across designs for typefaces, word-images and logos. Meets renewed enthusiasm for the craft of typography by revealing the manual, and often idiosyncratic, ways that designers approach letterforms. Contents: Introduction • Over 70 alphabetically arranged profiles Author: Steven Heller is co-chair of the MFA Design: Designer as Author programme at the School of Visual Arts, New York. He is the author of many books, including Typography Sketchbooks, Stencil Type, Graphic, New Ornamental Type and New Vintage Type, all published by Thames & Hudson. Lita Talarico is the founding editor of American Illustration & Photography and also co-chair of the MFA Designer as Author programme at the School of Visual Arts, New York. She is a reporter-at-large for Italian Design Graphics. Target Market: Students, practitioners and aficionados of typography and graphic design.
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